HALLMARK CHANNEL AND THE HOTEL NETWORKS ANNOUNCE AGREEMENT FOR CHANNEL TO BE FEATURED AT UPSCALE PROPERTIES
BEGINNING JUNE 1    

Hallmark Channel and The Hotel Networks (THN), a subsidiary of LodgeNet Interactive Corporation, jointly announced today that beginning June 1, Hallmark Channel will be featured on channel line-ups in upscale properties currently representing approximately 360,000 hotel rooms as part of a multi-year agreement.
Specific hotels that will start carrying Hallmark Channel in June include the following:  The Copley Plaza in Boston, The Peninsula in New York, The Hotel del Coronado in San Diego, The Doral in Miami, The Peaks in Telluride, and many hotels within chains such as Hilton, Grand Hyatt, Omni, Sheraton, Westin, Marriott, Wyndham, Loews, Fairmont, Millennium, Crowne Plaza, Embassy Suites and Adam’s Mark. 
The 360,000 rooms will deliver an average of over 8 million unique potential viewers per month based on projected room occupancy rates. THN plans to continue to grow its room base, year-over-year, while continuing to selectively add new programming partners.
    The audience make-up for THN is about 45 percent female and 70 percent adults 25-54.  According to Nielsen, guests, on average, view over 3 hours of television per day.
 “We are very happy to announce this agreement with The Hotel Networks which will provide constant sampling, promotion and exposure to new audiences that we want to reach with our quality, family-friendly programming,” said Henry Schleiff, President and CEO, Hallmark Channel and Hallmark Movie Channel. 
“We are delighted to make this announcement that we are adding the top-ten rated Hallmark Channel to our channel line-up,” said Derek White, President, The Hotel Networks.  “We have to be selective when considering programming partners because the space is limited on the network, but we believe Hallmark will appeal to a growing subset of our Hotel guests.”  
    The Hotel Network (THN) is part of LodgeNet and currently provides service to 360,000 rooms.  THN is a national, ad-supported, Nielsen-metered, television media operation that delivers via-satellite 10 premium cable channels (as a package) including such networks as A&E, Fox News and The History Channel, to upscale and luxury hotel rooms across the U.S. and sells, through exclusive arrangements, both the national and local advertising avails on each network.
    LodgeNet Interactive Corporation is the leading provider of media and connectivity solutions designed to meet the unique needs of hospitality, healthcare and other guest-based businesses.  LodgeNet Interactive serves more than 1.9 million hotel rooms representing 10,000 hotel properties worldwide in addition to healthcare facilities throughout the United States.  The company’s services include:  Interactive Television Solutions, Broadband Internet Solutions, Content Solutions, Professional Solutions and Advertising Media Solutions.  LodgeNet Interactive Corporation owns and operates businesses under the industry leading brands:  LodgeNet, LodgeNetRX, and The Hotel Networks.  LodgeNet Interactive is listed on NASDAQ and trades under the symbol LNET.  For more information, please visit www.lodgenet.com. 
LodgeNet is a registered trademark of LodgeNet Interactive Corporation.  Other trademarks are the property of their respective owners.

Hallmark Channel, owned and operated by Crown Media Holdings, Inc., is a 24-hour basic cable network that provides a diverse slate of high-quality entertainment programming to a national audience of 84 million subscribers.  The top tier program service is distributed through more than 5,450 cable systems and communities as well as direct-to-home satellite services across the country.  Hallmark Channel consistently ranks among the top 10 ad-supported cable networks in Prime Time and Total Day household ratings and is the nation’s leading network in providing quality family programming.  Crown Media also operates a second 24-hour linear channel which plays the greatest family movies of all time, Hallmark Movie Channel, and launched Hallmark Movie Channel HD on April 2, 2008. 

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