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HOME > CORPORATE > Company Milestones
May 7, 2008
Crown Media’s net revenue in the first quarter of 2008 increased 32% to $70.6 million, from $53.6 million in the prior year’s first quarter. The Company experienced an increase of 23% in advertising revenues to $56.4 million and an 85% increase in subscriber fee revenues to $13.9 million.
May 3, 2008
Hallmark Channel is awarded CAMIE Awards for the network’s commitment to wholesome programming as well as its original movie, “The Note,” starring Genie Francis.
April 29, 2008
Crown Media renews its distribution agreement for Hallmark Channel with Cablevision Systems. Under the terms of the new deal, Cablevision Systems will also have the right to distribute both the Standard Definition and High Definition versions of Hallmark Movie Channel.
April 23, 2008
Hallmark Channel, continues to dominate in ad effectiveness earning the second-highest ranking for Live+3 commercial ratings with 94.9% audience retention of the Prime Time average program rating in households for 1Q 2008 (12/31/07-3/30/08), and #1 in Prime Time length-of-tune (24.4 Minutes).
April 2, 2008
Hallmark Movie Channel HD launches with a celebratory event in Peoria, Ill., to answer the age-old question, “Will it play in Peoria?”
April 1, 2008
Hallmark Channel continues its strong ratings performance completing the month of March and first quarter ‘08 in the top 10 for Prime Time and Total Day household ratings. First quarter ‘08 was the network’s highest-rated first quarter ever ranking #7 in Prime Time with a 1.2 HH rating and over 1 million homes.
March 26, 2008
Hallmark Channel has acquires the rights to 99 family-friendly movies, as well as one of the most popular baby boomer series, “The Golden Girls,” from Disney-ABC Domestic Television. The movies will play on both Hallmark Channel and Hallmark Movie Channel.
March 26, 2008
Hallmark Channel, a leading producer of original movies with an aggressive slate of 30 films set to air in 2008, announces that the network has secured a star-studded roster of talent, including Jacqueline Bisset, Dean Cain, Mark Consuelos, Bob Newhart, Luke Perry, Jason Priestley, Vanessa Redgrave and Jane Seymour, among others
March 26, 2008
Hallmark Channel commissions a study from Millward Brown which reports that baby boomers are more engaged with linear television and less likely to change the channel or multi-task while watching television. The study also found that boomers have more spending power and 50% of boomers don’t stick to any one brand – good news for advertisers looking to attract new customers.
March 5, 2008
Crown Media renews its distribution agreement for Hallmark Channel with DIRECTV, Inc., for a multi-year term. DIRECTV currently distributes Hallmark Channel to nearly 15 million homes. Additionally, DIRECTV will have the right to distribute the Standard Definition and High Definition versions of Hallmark Movie Channel.
February 21, 2008
Crown Media renews its distribution agreement for Hallmark Channel with Time Warner Cable for a multi-year term. Under the new deal, Time Warner Cable, which provides Hallmark Channel to 12 million homes, will have the right to continue its distribution of Hallmark Channel as well as the opportunity for distribution of both the Standard Definition and High Definition versions of Hallmark Movie Channel.
February 9, 2008
Bryce and Jackie Zabel win a 2008 Writers Guild Award for the Long Form Original screenplay, “Pandemic,” a Hallmark Channel original movie event.
January 15, 2008
Hallmark Channel and Limbo, the world’s largest mobile entertainment community, team up to create and launch the cable network’s first-ever mobile interactive initiative. The campaign enhances viewers’ experience of the premiere of the network’s original movie “The Good Witch” through ‘Limbo Unique’ – a game played via cell phone or online to win $2,000 and a portrait of the “Grey Lady,” one-of-a-kind movie memorabilia featured in the actual movie.
January 3, 2008
In 2007, Hallmark Channel experienced its highest-ever-rated year (#8), quarter (4Q – #6), month (December – #8) and week (11/26-12/2 – #5) in Prime Time and consistently ranked in the top 10 among Prime Time HH ratings during every month of the year. In addition, the network ranked #1 in Prime Time for length of tune (LOT) among HHs for all four quarters, and also ranked #1 for Prime Time HH audience retention with an impressive 96.7%.
December 13, 2007
Academy Award®-winning actor Ernest Borgnine receives a Golden Globe nomination for his performance as a retired song-and-dance man in Hallmark Channel’s original holiday movie, “A Grandpa for Christmas.”
December 11, 2007
Hallmark Channel announces that it will launch “Hallmark Heroes with Regis Philbin,” a social outreach initiative that recognizes ordinary Americans who make extraordinary contributions to their communities and who change the lives of others. The campaign will utilize the many venues of the powerful Hallmark brand – on-air, online and in stores – and culminate with two emotionally riveting themed on-air specials hosted by Regis Philbin.
November 29, 2007
Crown Media, owner and operator of Hallmark Channel and Hallmark Movie Channel, renews its distribution agreement with Comcast Corporation, the nation’s largest cable distributor, for a multi-year term. Under the new deal, Comcast systems will have the right to distribute Hallmark Channel and both the standard and high definition versions of Hallmark Movie Channel.
November 28, 2007
Hallmark Channel completed a major deal with CBS Television Distribution to acquire several award-winning series, including the critically acclaimed “7th Heaven,” the ever popular “Cheers” and classic baby boomer favorite, “I Love Lucy,” along with additional episodes of “Matlock” and “Touched By An Angel.”
November 19, 2007
Hallmark Channel refreshes its consumer website, www.hallmarkchannel.com, allowing the network to take advantage of the robust digital space and offer users a more complete viewing experience. In addition, the network continues to offer users microsites dedicated to original programming and marketing initiatives.
November 12, 2007
Hallmark Channel earned the highest ranking for Live+3 commercial ratings (C3) with 96.7% audience retention among Prime Time households, ranking #1 for the first four weeks of the ’07-‘08 broadcast season (9/24-10/21/07). The ranking includes major cable and broadcast networks. Similarly, the network ranked #1 with a 96.3% A25-54 audience retention, and #1 with a 96% A18-49 audience retention.
October 29, 2007
Hallmark Channel streams its award-winning original series, “Adoption,” on its website, www.hallmarkchannel.com, marking the first time the family-friendly network has scheduled a full-length program online. It also marks a shift in marketing strategy as the network, best known for its appeal and popularity with baby boomers, targets younger viewers.
October 17, 2007
Hallmark Channel signed Applebee’s Neighborhood Grill & Bar as the first-ever advertiser of its “Watch With Me” public affairs initiative. The restaurant sponsored a special encore airing of the network’s original movie “The Reading Room.”
October 2, 2007
Hallmark Channel closed the month of September and third quarter ‘07 in the top 10 for Prime Time and Total Day household ratings.  Third quarter was also the network’s highest-rated quarter ever, among Total Day HH delivery.
September 3, 2007
Hallmark Channel closes summer 2007 on a ratings high note. The network delivered its highest-ever-rated June, July, August, second and third quarters, and consistently ranked in the top 10 in Prime Time. The channel ranked in the top five in Prime Time for three separate weeks of the season: #4 – June 4-10; #4 – July 16-22; #5 – Aug. 27-Sept. 2.
August 28, 2007
Hallmark Channel delivered its highest-ever August and is now available in 85 million homes, an increase of 9.894 million homes year-to-date making it the third- highest increase among all measured networks.
August 8, 2007
Hallmark Channel announces that it is moving to a lower and more favorable channel position on Time Warner Cable in New York City and surrounding neighborhoods.  The network will be repositioned from Channel 107 to Channel 84, and will be in a neighborhood with more popular channels such as Turner Classic Movies, TVLand and HBO.    
August 8, 2007
Crown Media announces it will launch Hallmark Movie Channel HD in the first quarter of 2008. The high definition service is a response to the growing demand for family-friendly programming in a technologically advanced format.
July 19, 2007
Emmy® Award winner Ed Asner is nominated for an Emmy Award in the “Outstanding Supporting Actor in a Miniseries or Movie” category for his performance as Luke Spelman in Hallmark Channel’s original movie “The Christmas Card.”
July 12, 2007
Hallmark Channel announces it is in development on 30 original movies scheduled to air in 2008 – the network’s largest-ever slate of originals.
May 29, 2007
Hallmark Channel acquires “Murder, She Wrote” series from NBC Universal Domestic Television Distribution.
May 16, 2007
Hallmark Channel and the Parents Television Council award Procter & Gamble the first-ever “Crown Award” recognizing leadership, integrity and responsibility in advertising.
May 2, 2007
Crown Media renews multi-year distribution agreement with National Cable Television Cooperative (NCTC)
May 1, 2007
Hallmark Channel surpasses the 80 million subscriber mark and is now available in over 82 million U.S. homes.
March 27, 2007
Hallmark Channel launches “Watch With Me,” a new national public affairs initiative aimed to stimulate family co-viewing and promote people to spend more time together. The multi-platform initiative will live on-air, on-line, in-schools and in-markets.
March 27, 2007
Hallmark Channel commissions a study from Yankelovich which reveals that 88% of respondents feel there has been a significant increase in the number of television shows with sexual, violent, crude or obscene content over the last five years and 68% of parents think that there are not enough shows for parents and children to watch together. As a result, more viewers are seeking programming to watch with others in their family.
March 8, 2007
Crown Media announces a multi-year agreement with EchoStar that provides for the continued distribution of Hallmark Channel and Hallmark Movie Channel on EchoStar’s DISH Network™. Beginning in April, Hallmark Channel will be distributed to more than 80 million subscribers.
March 1, 2007
Hallmark Channel introduces a new on-air look with the new tagline “Make Yourself at Home,” reinforcing the network’s reputation as a destination for high-quality, family programming where viewers can get comfortable and tune-in for great stories.
February 7, 2007
Crown Media Holdings, Inc. and Mediacom Communications Corporation renew a multi-year distribution agreement allowing Hallmark Channel to continue to be available to over one million Mediacom customers.
January 26, 2007
The network’s original movies “The Christmas Card” and “Hidden Places” are awarded Character and Morality in Entertainment (CAMIE) Awards.
January 4, 2007
Hallmark Channel closed 2006 on the highest notes in the network’s history:  Its highest-ever-rated quarter (4Q ‘06), month (December), week (11/27-12/3/06), day (11/25/06) and telecast (“The Christmas Card”).  This also marks the first time that the network ranked in the top 10 for a full year for both Prime Time and Total Day HH ratings, including #9 in Prime Time.
December 20, 2006
Hallmark Channel launches on Comcast Cable throughout the New England area and Boston.
December 2, 2006
The original holiday movie premiere “The Christmas Card” out delivers Penguins to score an overwhelming 4.2 HH rating, making it the network’s new highest-ever-rated telecast.
November 28, 2006
Network partners with “America Supports You” and creates national “Cards for Troops” effort, providing a specially designed online greeting card to the public to send to troops away from their families during the holidays. The effort ties to the channel’s premiere of its original holiday movie, “The Christmas Card.”
November 25, 2006
The U.S. television premiere of “March of the Penguins” ranks as the network’s highest-ever-rated telecast with a 4.1 HH rating.
October 5, 2006
Crown Media Holdings, Inc. agrees to sell the domestic rights to its film library to RHI Enterprises, LLC. The sale includes all rights in the United States to the over 600 award-winning television movies, mini-series and series in the Crown Media library.
October 4, 2006
Henry S. Schleiff named President and Chief Executive Officer of Crown Media Holdings, Inc., owner and operator of Hallmark Channel and Hallmark Movie Channel.
August 28, 2006
Hallmark Channel reaches 75 million subscribers.
August 5, 2006
Hallmark Channel celebrates its 5th anniversary and continues to rank as the most successful cable network launch in history. The network is a leader in original movie programming, continues to rank in the Top 10 among household ratings and Adults and Women 25-54 delivery and boasts the #1 Prime Time length-of-tune among all ad-supported cable networks.
July 6, 2006
Oscar®-winning actress Shirley Jones is nominated for an Emmy award in the Best Supporting Actress, Movie or Miniseries category, for her role in Hallmark Channel’s Original movie, “Hidden Places.”
June 28, 2006
Hallmark Channel wins two Gold 2006 PROMAX Awards in the categories of Consumer Promotion Campaign and Movie Promotion - “Made-for-TV Movies.”
June 5, 2006
Hallmark Channel announces its largest-ever movie acquisition from Warner Bros. Domestic Cable Distribution. The 39-picture package features many award-winning titles, including the network television premiere of the Academy Award®-winning documentary “March of the Penguins,” “Troy,” “Miss Congeniality,” “The In-Laws,” “Hearts In Atlantis,” “Kangaroo Jack,” “Phantom of the Opera,” “New York Minute,” “Felicity: An American Girl Adventure” and “Samantha: An American Girl Holiday.”
March 14, 2006
Hallmark Channel wins a CTAM of Southern California Golden Palm Award in the Local Customization category for its “Hollywood Holiday Sweepstakes.” 
January 9, 2006
Hallmark Channel announces 2005 as its best ratings year ever. The network achieved its highest-ever-rated first, second, third and fourth quarters to date as well as each month’s best-ever performance throughout the year.
December 17, 2005
The premiere of “Meet the Santas,” starring Steve Guttenberg and Crystal Bernard, becomes the network’s highest-ever-rated telecast scoring an impressive 3.6 HH rating. The airing wins the time period in the key demographic groups of W25-54 and W18-49 with 2.7 and 1.7 ratings, respectively, and also ranked #1 in W25-54 delivery (1.1 million).
November 27, 2005
“Naomi’s New Morning,” a new one-hour weekly inspirational series starring five-time Grammy Award-winner Naomi Judd, premieres.
October 17, 2005
Hallmark Channel reaches 70 million subscribers and continues to be the fastest-growing network since its launch (Aug ‘01-Aug ‘05). The channel’s distribution has grown by nearly 50 million subscribers, including both new launches and the conversion of part-time to full-time subscriber homes.
August 17, 2005
Hallmark Channel beats the broadcast networks to premiere the first-ever U.S. televised biopic of the late Pope John Paul II. The four-hour movie event, “A Man Who Became Pope,” scores the network’s highest-ever weekday Prime Time delivery (1,050,000) at the time of air.
August 5, 2005
Hallmark Channel celebrates its 4th anniversary announcing that the channel scored its highest month ever in July 2005 and, for the first time ever, broke into the Top 10 in Prime Time (Nielsen Media Research). Hallmark Channel had also become the number one programmer of original movies and delivered the 12 highest-ranked original movies for Length of Tune in 2004 and 2005.
August 1, 2005
Hallmark Channel’s Sponsorship Solutions Unit signs Kraft Foods as the exclusive sponsor of nine original movie entitlements during the 2005/2006 season, the most of any of the channel’s advertisers. Entitled movies feature a reduced commercial load (4 minutes down from 12) and have a higher length of tune than other original cable movies.
January 7, 2005
Hallmark Channel premieres first installment of the “Hallmark Channel Mystery Movie” franchises, one of the channel’s most ambitious original programming initiatives to date. The slate consists of three Mystery Movie franchises, “Mystery Woman,” starring Kellie Martin, “McBride,” starring John Larroquette and “Jane Doe,” starring Lea Thompson.
December 8, 2004
Hallmark Channel reaches 65 million subscribers.
December 2, 2004
Hallmark Channel ranks in the Top 10 for both Total Day and Prime Time for the first time in network history.
October 26, 2004
Hallmark Channel and Faith & Values Media honored with two Gabriel Awards at the City of Angels Film Festival.
October 19, 2004
Hallmark Channel added to JetBlue Airways In-Flight entertainment offerings.
October 19, 2004
Crown Media/Hallmark Channel signs agreement with Comcast Cable to provide Video-on-Demand content.
July 28, 2004
Hallmark Channel scores all-time high 1.0 household Prime Time average rating in July.
July 7, 2004
Hallmark Channel acquires “Walker, Texas Ranger.”
June 23, 2004
Hallmark Channel is honored with a Brand Builder Award by PROMAX & BDA, Broadcasting & Cable and Multichannel News recognizing innovative marketing and promotion executives responsible for leading premiere broadcast and cable companies.
June 1, 2004
Hallmark Channel breaks 60 million subscriber mark. With 1.7 million new subscribers, the network ranks #1 in pure month-to-month subscriber growth among all ad-supported cable networks.
April 27, 2004
Original movie “The Long Shot” premieres with a 1.8 HH rating. As the first of the exclusive entitlement packages developed by the Sponsorship Solutions Unit, the movie ranked #1 in average Length of Tune above all competitive cable original movies in 2004 at the time it aired.
March 31, 2004
Claritin signs on as the network’s first-ever movie entitlement sponsor for the original movie “The Long Shot.”
March 22, 2004
Dish Network adds Hallmark Channel to the Dish Latino Package.
January 20, 2004
Hallmark Channel launches its Sponsorship Solutions Unit, a new area within the National Advertising Sales department, which focuses on integrating advertisers’ brands with that of the network’s in its acclaimed original movies. 
November 11, 2003
Crown Media announces the launch of its second 24-hour network, Hallmark Movie Channel, a digital network which airs selections from RHI Entertainment, LLC, the Hallmark Hall of Fame library and films from the Crown Media library.
November 5, 2003
Hallmark Channel secures key nationwide distribution agreement with Comcast. The network now has substantial carriage agreements with all major MSOs.
October 27, 2003
Hallmark Channel expands its content deal with iN DEMAND, licensing additional titles to the video-on-demand (VOD) service.
October 16, 2003
VOOMSM service launches with Hallmark Channel as one of the key channels. VOOMSM is part of Rainbow DBS, Cablevision Systems Corporation’s satellite service division.
October 15, 2003
Hallmark Channel and Comcast reach large-scale carriage agreement that opens the door to additional distribution opportunities and launches throughout Comcast affiliates.
August 5, 2003
Hallmark Channel marks its second anniversary as the #1 ad-supported cable network for year-to-year growth in Prime Time household impressions (Nielsen Media Research. The network is recognized as the #1 network for ad effectiveness (Opinion Research Awareness Tracking Study, Nov'02).
July 29, 2003
Hallmark Channel announces acquisition of several renowned series, including “Matlock,” “Little House on the Prairie,” “The Lone Ranger” and M*A*S*H, television’s most-watched show of all time.
June 9, 2003
Hallmark Channel's parent, Crown Media Holdings, Inc., signs agreement with iN DEMAND under which Crown Media provides content for broadcast in high definition on iN DEMAND’s HD networks.
December 2, 2002
Hallmark Channel and Time Warner Cable complete a far-reaching agreement that markedly increases Time Warner Cable’s existing carriage commitment of the channel.
November 4, 2002
Hallmark Channel signs pivotal nationwide launch agreement with Adelphia Communications.
October 22, 2002
Sears and Hallmark Channel sign multi-million-dollar deal to sponsor Hallmark Hall of Fame collection movie airings on the network.
October 14, 2002
Hallmark Channel and Hallmark Gold Crown® stores partner for the “Hallmark Keepsake Sweepstakes,” launching the largest retail-basic cable marketing promotion ever.
September 24, 2002
Hallmark Channel honored with National Angel Award by Congress for original “Adoption” series.
September 1, 2002
Hallmark Channel and Cable ONE announce agreement to add channel to premium digital offerings in 25 markets.
August 19, 2002
Tom Berenger, Luke Perry and Burt Reynolds wrangle cattle through Times Square. The “Johnson County War” stunt marks the largest marketing campaign to date for a Hallmark Channel original movie.
August 5, 2002
Hallmark Channel celebrates its 1st anniversary and becomes the most successful launch in cable history adding over 14 million subscribers and making it the fastest-growing cable network in that time frame.
May 7, 2002
Wendy's and the Dave Thomas Foundation for Adoption named presenting sponsors for Hallmark Channel's original series “Adoption.”
March 13, 2002
Hallmark Channel announces the production of 24 exclusive original movies from RHI Entertainment, LLC.
October 15, 2001
Hallmark Channel secures large-scale distribution agreement with Charter Communications.
August 5, 2001
Hallmark Channel launches; the network is repositioned on DirecTV resulting in an immediate increase of over 7 million subscribers.
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